About Us

Our Mission Statement

The Herald strives to report the news honestly, fairly and with integrity; to take a leadership role and act as a positive influence in our community; to promote business; to provide for the welfare of our employees; to strive for excellence in everything we do and above all treat others as we would want to be treated ourselves.


A community needs news and Tallapoosa Publishers, Inc is proud to serve 165,000 households each month through our community newspapers, magazines and digital platforms covering Tallapoosa, Elmore, and Coosa counties.  We are a dedicated media team committed to providing local content to our loyal readers and viewers through excellent journalism, award-winning advertising, and community involvement. We promise to be ingrained in our communities through local reporting and community events while continuing to grow our digital and social media presence.


Why TPI?

What sets Tallapoosa Publishers, Inc apart from our competitors?


Content: We report on the local news you won’t find anywhere else.

Reach: The numbers speak for themselves. We reach more households than our competitors in nearly every zip code we cover.

Engagement:  We aren’t interruptive.  We are the media people look forward to.  Our audience seeks out our products, in print and online.  

Community: We are members of local associations. We report on board meetings and local government.  We’re a vendor at the local festival.  We host local events. We are in the community every day because that is our commitment to our readers and business partners.

Portfolio: It has never been easier to buy advertising in the lake and river region. We have more than 50 products in our portfolio with one point of contact.

Innovative:  In addition to our dominance in print, TPI continues to expand to other media platforms. With a strong knowledge of the digital skyline, an equally strong audience following and more than 125 years of news gathering expertise, TPI dominates the market.